Gentle Monster is an ever-evolving eyewear brand with the philosophy “Innovative High-End Experiments.” Gentle Monster’s unique eyewear has attracted the attention of stylish celebrities and trendsetters worldwide. The first Gentle Monster flagship store in Hong Kong was opened in 2016, and was renovated in January 2019 with the theme "The Incubator", based on the 2019 campaign "13". Gentle Monster has launched its newest and largest Hong Kong flagship store in Tsim Sha Tsui's K11 MUSEA shopping mall in August 2019. Centred around the theme "The Midnight Feast", fanciful installation art throughout the shop reflects the eyewear brand's signature playfulness, creativity and glamour. Come explore. More excitement at our flagship stores is waiting for you and stay tuned for more upcoming exciting adventures.
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